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One Shot

9 years ago by

One Shot

Do you ever find yourself spiraling down the YouTube vortex of endless videos?


Perhaps this past weekend? I recently came across this video from OK Go (do you remember them from their treadmill video as well?). Here’s the thing… at first, I thought this must be digitally altered with special effects and some magic retouching — but it wasn’t.

They shot close to fifty continuous takes with 2,328 dancers in synchronization!! Opening and shutting umbrellas to make patterns and words that were filmed from above by (what else??) a drone.

What I think is so special about OK Go’s video clip is the thought and time they take to film them — these videos are really pieces of art…

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