Lifestyle

Louis Vuitton London

8 years ago by

Louis Vuitton London

Everyone’s talking about the new Louis Vuitton exhibition in London.

Here’s what you need to know. The exhibition, Series 3, is set near the famous Somerset House overlooking the Thames and will span three floors and thirteen rooms, providing an intimate glimpse into Vuitton’s AW15 collection. It’s what they’re calling an “interactive immersion,” combining projected footage of the collection with exclusive insights into the house’s creative process.

With easy access to shows and collections almost instantly available online, it seems that fashion houses are trying to distinguish their events from one another — putting together unforgettable experiences like this one. Nicolas Ghesquière, Vuitton’s artistic director of women’s collections, explained that more is required to “feel the ambience and share the intense creativity, energy and emotion around one show.” There is a definite absence of tangible participation in the digital age, so Vuitton’s exhibition is an exciting step in a new direction, while also allowing everyone to feel the intimacy of a collection being designed…

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