Here is our interview with Ann-Sofie Johansson, the Head of Design at H&M. I met her on my trip to Stockholm and immediately liked her simplicity, taste, and dedication to her work – and that Scandinavian tact that’s hard to define – but you’ll see what I mean.
She’s been at H&M throughout her entire career – she started out as a saleswoman there…
And since the H&M show was on Wednesdaynight, I thought it was the right time to publish this interview!
What is your job title?
I am the head of design for the New Development Department of H&M.
