A Body of Work: Elle Macpherson
7 years ago by
Erik Melvin
Quand j’imagine un corps beau, sain et heureux, je pense tout de suite à Elle McPherson. Et je crois que je ne suis pas la seule. C’est bien elle qu’on appelait « The Body », non ? Dans les années 90, heure de gloire des top-models, elle incarnait le top du top. Et c’est une des premières à avoir compris les enjeux du personal branding. Aujourd’hui, tout le monde en parle, mais à l’époque, c’était révolutionnaire ! Elle a même transformé son surnom en marque !
Les années ont passé, mais Elle est toujours aussi sublime et visionnaire comme elle l’a prouvé avec le Super Elixir qu’elle a lancé il y a quelques années, préfigurant la tendance bien-être et compléments alimentaires. Du coup, j’ai eu envie de parler santé, beauté, et personal branding (sans vendre son âme au diable !) avec elle…
[podcast_episode episode= »245307″ ]
Sur sa vision du bien-être…
La culture australienne encourage vraiment les gens à mener une vie saine. J’ai toujours été sensibilisée aux médecines alternatives. Déjà toute jeune j’allais voir un acupuncteur et un chiropracteur. J’avais compris qu’il faut prendre soin de son corps pour aller bien, il ne suffit pas de le soigner quand il va mal, il faut cultiver le bien-être… et ça s’inscrit dans mon ADN australien.
L’avantage d’avoir un PH corporel équilibré…
Lorsque le PH corporel est équilibré, le corps fonctionne de façon optimale. Il se détoxifie, se régénère mieux. Tous les systèmes intérieurs (il y en a 11 au total), fonctionnent de manière optimale. La plupart des gens ne sont pas capables de mener une vie purement alcaline, privilégier une alimentation verte exclusivement, c’est assez difficile. Nos experts ont donc développé ce super produit, Super Elixir Alkalising Greens qui contient 45 ingrédients. Le corps réagit presque de façon instantanée.
Avoir vécu à NY très jeune…
ELLE: J’ai été assez en retard sur pas mal de plans, mais j’ai aussi été mûre très jeune, je travaillais déjà à 18 ans, je vivais seule dans le NY des années 80, à la grande époque sex, drugs et rock and roll.
GARANCE: Comment as-tu survécu ??
ELLE: Eh bien, j’ai tout essayé !
Pourquoi elle a monté sa boîte…
Je me sentais assez mal à l’aise d’avoir à attendre que les gens me choisissent pour pouvoir travailler. On passe beaucoup de temps à attendre d’être choisi, dans ce métier. Je me suis dit que j’allais monter mon affaire, comme ça je resterais motivée et je serais sûre d’avoir des revenus réguliers. C’était une façon d’aborder l’avenir de manière plus responsable.
Ce qui distingue sa nouvelle ligne de lingerie des autres…
Quand je me change, je me regarde de dos, et souvent la lingerie est super belle de face, mais de dos, c’est un peu décevant. Donc ma nouvelle collection, Elle Macpherson Body, met l’accent sur les détails dans le dos. Bretelles contrastées dans le dos, jolies boucles en or rose, plein de petits détails auxquels on ne pense pas forcément mais qu’on remarque quand on se déshabille. Je veux aussi être belle de dos.
Belle dehors et dedans…
Lorsqu’une femme sourit, elle est bien plus belle et ça, ça vient de l’intérieur. Quand elle a une belle peau, parce qu’elle se nourrit bien, c’est la même chose. Quand on est heureux dans la vie, qu’on est motivé, inspiré, ça se voit. On peut mettre toutes les crèmes du monde, si on est déprimé, ça ne marchera pas !
Se comparer aux autres…
Je crois que ce n’est pas très sain de se comparer aux autres. On vieillit tous différemment, c’est un peu se punir de se comparer aux autres en espérant leur ressembler en vieillissant. On peut juste se dire qu’on fait de notre mieux, pour être équilibré psychologiquement, physiquement, mentalement… Et c’est la voie que j’ai choisie.
La façon dont elle prend soin de son corps…
ELLE: J’ai un rituel beauté tout simple. Gommage et hydratation deux fois par jour, sur le visage et le corps. Et je ne m’expose pas au soleil.
GARANCE: Comment tu fais ? C’est hyper dur !
ELLE: J’ai menti, en fait, je profite du soleil, mais je mets de l’écran total ! Et un chapeau ! Et je ne me fais plus frire ! En déménageant à Miami, je me disais que je serais contente de vivre au soleil en permanence, mais je ne suis jamais au soleil à Miami !
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spotted: the bun !
Yes. We knew it would be back.?
Yep, it’s baaaack.
It is interesting how she is wearing almost the same outfit as you, but with vertical lines instead of horizontal. She is exquisitely beautiful, but honestly it’s more about luck than about what she does. She could do everything « wrong » and still be beautiful.
I am not so sure about her elixirs and such, especially since if you ask anybody who has been to med school they will tell you the pH thing is bogus. On the other hand, I am trying to convince an adolescent that beauty comes from within, comes from a 1000 watt smile, comes from being healthy. That it isn’t about being a certain weight but about being healthy and happy. And Elle does embody that.
It’s funny how you’re dressed almost identically, but her stripes are vertical and yours are horizontal. Is there a deeper meaning? Probably not.
Elle MacPherson is exquisitely beautiful, but I hesitate about her elixirs. Anybody who has been to med school will roll their eyes about the pH levels. Anyway, health and beauty shouldn’t be about supplements. Sure, there’s the genetic roll of the dice. But then, it’s about the 1000 watt smile, great posture and about being healthy. Which means eating real food, not supplements.
Honestly, looking at her and you in that photo, I think you are more beautiful. She might win on perfection, but you win on overall beauty. Even with a bun.
I really agree about the supplements. She’s a real businesswoman and how perfect of her to say you can continue your lifestyle, just buy her elixirs. I won’t be drinking any green juices. I know I just need to eat less sugar. I used to do her workout video with Karen Voigt at home. I’d love to try that video again!
I just watched her in « Friends »! :) She always looks beautiful. A true supermodel.
https://sofaundermapletree.wordpress.com
She always looks beautiful! A true supermodel. :)
https://sofaundermapletree.wordpress.com
Really nice conversation!
short hair! short hair! :-)
Why can’t my hair look like hers !?!!!
Is it funny that my first thought was that Garance looks so beautiful and relaxed. Your look even more stunning than Elle. I love your outfit too. True beauty does radiate from within once you figure out how to just be.
Two beautiful and inspiring ladies!
Thanks for the conversation Garance!
xo
Hello the studio !
For your information, for a few days no article is published in French, is that normal ?
Happy holidays to everyone !
Xx
Hi Alexia,
It is a problem we’re experiencing with our server, we’re working quickly to solve it! Thank you for the feedback, happy holidays! x Natalie
She looks so flawless..such a gorgeous lady!
Lena – http://zoyaandme.com.
Hello Garance & the Studio!
When will these articles be published on the French website? I’ve been waiting to read them for several days (French is my mother tongue so I kept the habit to read you in French too) but so far nothing… I understand it’s the holiday season but as I read the Studio letter, I thought it would have been nice for the French-speakers to have this post (fits nicely in 25th-1st period).
Has English become your first language? Should I rely on the English website more? Before I wanted to read your articles in French because I thought you wrote them in this language (while it didn’t bother me to read the English version of Emily’s posts, knowing it would be a translation otherwise). But if this site is designed for its English-speaking public, and the French version is merely following behind, I feel like I should change my language preference – but not everyone can.
Thank you for taking the time to read me!
Have a nice holiday and keep on the good work – I obviously love your content :)
Hi Matilde,
We are experiencing an issue with our server which is affecting the French side of the site, we’re working quickly to fix it! Appreciate your feedback!! And thank you for reading. x Natalie
This was so lovely, thank you!!!!
Great interview! I’m really loving your podcasts, which I listen to in the car when I’m driving to a location or wherever.
I think you are the only blogger who really offers this kind of glimpse into people’s lives in a way that is inspiring and totally down to earth. After all, we are all just people, celebrity or not.
Looking forward to more…
Thank you!
Colleen
http://www.blushandbeyond.com
Such a fabulous conversation. I enjoy all your podcasts – they are always very thoughtful. I even caught an interview of you on NPR recently on a road trip to Virginia. You come across so relaxed, so confident, radiant. And, your outfit reflects an understated elegance – I love it & wish if you could share who you are wearing – especially the pants!
Happy wishes for 2017 & all its unfolding endeavors!
Chouette j’aime bien le message. Je suis totalement d’accord sur la motivation et l’étincelle intérieure qui se voit q l’extérieur. Sinon elle n’a vraiment pas changé ou presque pas. Mais quel est son vrai secret?
I LOVE your podcasts, one of the best things you’ve ever done in my opinion and I look forward to them every week.
I wasn’t so keen on this one though. I’ve got great respect for Elle McPherson and her success as a very savvy and independent business woman, however this podcast firstly sounded like an advert for her powders and secondly the premise of making « wellness a luxury » is morally questionable. Being well and healthy should be something that is available to everyone and not something only relatively wealthy people can afford. Products such as this also promote a false impression that you can only reach the peak of health and wellbeing through purchasing expensive powders. Of course a lot of people can work this out themselves and make up their own minds on what they put in their bodies and the exercise they do but a lot of people, especially the younger generation, are more impressionable and messages such as the ones promoted in this podcast contribute to an undertone of healthy living being something exclusive and « luxurious. » I know that Elle McPherson isn’t solely responsible for these messages, there are countless « wellness experts » out there just now with a similar approach but I was surprised that Garance didn’t challenge Elle on her comments about the product being exclusive/luxurious. I’d be really interested to hear your thoughts on how this podcast came across.
Wow lucky you, I love this woman !
I don´t think she´s that pretty… she put bótox already…
You look much better and natural even with you bun
Hugs from Argentina
I totally had the same reaction as Jayne. There were a lot of times throughout the interview that I felt I was listening to an advert. Also, the notion that wellness is a luxury, to be quite frank, is morally reprehensible. It is something that is vital for every human being and does not require the purchase of overpriced well-branded supplements to achieve: it’s about mind-set, sleep, whole foods, mindfulness about how your body feels and functions at its best (which is different for everyone).
I liked how Garance tried to steer the conversation into broader questions, but the thing is, what I like the most about your podcasts and blogs is this wonderful honesty and vulnerablity. While I truly admire Elle McPherson for what she has achieved, in the interview we were presented with her ‘perfect’ public image, a brand more than a person. My favorite interviews have been with people who you’ve introduced your audience and we have learnt about and from them, rather than the guest using your platform & reach to sell their product.
Garance, you actually don’t need the shine of the super stars who are trying to sell your audience a product. What you do and the real conversations you have are so much more interesting, inspiring and thought provoking! Remember they need you more than you need them – guard your brand and your podcast, because what you have achieved so far is truly amazing and inspiring. I am not saying don’t evolve and change, that is vital to do, but you have created a brand of your own which millions of women are responding to because of your frankness and honesty (in many ways, it still is ‘a girl like me’) and other companies are now wanting to be associated with your brand and leverage of it. Guard it like the beautiful treasure that it is.
Very interesting interview ! thank you
I adore this women…. She always looks beautiful and stunning !!
XO
Yes, I agree with the other comments. I found it offensive to speak in a comfortable and supposedly personal session like this podcast and have such an air of snobbery; there was such a separation from real society and real people. Talking about having balance, drinking wine and living life to then drinking $250 elixir, 3 liters of water, hours of exercise and utilizing every holistic support system available is not balance. It would be refreshing if she said ‘I am paid to spend time on by body and therefore do.’ She just sounded like she was reading from a piece of paper that she kept coming back to, how many times can one person say curated when it comes to green powder? Garance, I understand you get speakers who perhaps are advertising something. There is a level of understanding about this (although not desirable) from your pretty aware audience; we understand how blogs work. Gwenyth and her Goop products a few weeks ago for example. Maybe Gwenyth and others are just better actors who can get away with advertising their wares in a more subtle way.
Both of you have great calming voices, I could listen to you for hours!
To the content of this podcast: I would love to hear from Elle or any other supermodel/celebrity perfect-body type of woman one thing: ,,Honey, it is genetics. I do not need to do much. Or at least until I was 40 I did not have to. Now I need to do this and this. But honestly, weight issues – I´ve never known it. » Because that´s it. Genetics. And it is great. And maybe if few of these supermodels would say it aloud, normal gilrs would be like ,,Ok, no diet helps me to look like that so I need to live with what I´ve got. » And that would be liberating.
Other than this, I loved the interview and although I am not into pH balance etc., would love to try the Superelixir!