{"id":292490,"date":"2022-01-21T09:00:12","date_gmt":"2022-01-21T14:00:12","guid":{"rendered":"https:\/\/www.wearedore.com\/?p=292490"},"modified":"2022-01-20T12:02:16","modified_gmt":"2022-01-20T17:02:16","slug":"slow-and-steady-beauty-with-dahlia-devkota","status":"publish","type":"post","link":"https:\/\/wp.wearedore.com\/fr\/beauty\/slow-and-steady-beauty-with-dahlia-devkota\/","title":{"rendered":"Slow and Steady Beauty with Dahlia Devkota"},"content":{"rendered":"

It started with a library card.<\/p>\n

As a child, Dahlia Devkota<\/a> would spend Sundays at the public library with her father. \u00ab\u00a0I would go and check out books on natural beauty,\u00a0\u00bb she begins when asked about early beauty rituals. \u00ab\u00a0I was probably seven; I was obsessed!\u00a0\u00bb While Dahlia didn’t initially recognize beauty as a career path, this youthful ritual foreshadowed her future endeavors in many ways.<\/p>\n

Born in New York, Dahlia primarily grew up in the South and the Midwest but made her way back to the city to pursue a career in journalism. She ultimately landed a coveted beauty editor role at Allure before moving to W (where she first began her career in their fashion closet). As an editor, Dahlia garnered a thorough understanding of the modern beauty landscape. At a certain point, Dahlia became slightly disillusioned with the space and yearned to push her storytelling abilities in new directions. \u00ab\u00a0I was getting into wellness and holistic health, and it was not ubiquitous at that time. I was forging what was considered a weird path, and I wanted to do really weird stories. I think it just wasn’t coalescing with where I was,\u00a0\u00bb Dahlia explains. \u00ab\u00a0But I love writing, so I started taking screenwriting classes at NYU after work. I started directing\u2014I still have a couple of documentaries that are in pre-production that I’ll finish at some point in my life\u2014but besides the beauty stuff, I really love telling stories.\u00a0\u00bb<\/p>\n

Career pivots aside, Dahlia’s lifelong passion for beauty has endured. Now she’s lending her storytelling prowess to Editrix\u2014her new brand that combines ancient intelligence and functional beauty to support the skin’s microbiome. \u00ab\u00a0I’ve always been pursuing a very naturalistic way to have my own rituals that make me feel better,\u00a0\u00bb Dahlia adds. \u00ab\u00a0I think Editrix is the culmination of me wanting something for myself in a bio-hacking way, too.\u00a0\u00bb <\/p>\n

Editrix<\/a>, which means \u00ab\u00a0female editor,\u00a0\u00bb draws on Dahlia’s editorial roots and features her elevated design sensibility. Case in point, the brand’s packaging, which resembles coffee table books. \u00ab\u00a0Inside, there’s a glossary,\u00a0\u00bb she adds when asked about language considerations that went into translating Editrix’s mission. To that end, education was top of mind for Dahlia. \u00ab\u00a0I wanted every touchpoint of the product to lend some sort of education,\u00a0\u00bb she explains. \u00ab\u00a0If science can go luxury and upscale, I think we did it.\u00a0\u00bb<\/p>\n

Beyond aesthetic details, Editrix<\/a> is also anchored by extensive research and development. The brand’s core products are centered around ritual and rehabilitation and include the Demigod Ayurvedic Cleansing Oil, Deuxi\u00e8me Postbiotic Fermented Cleanser, Superare Microflora Barrier Film, and Bakterium Delirium Skin Education Serum. \u00ab\u00a0I’m half Nepalese, and because my dad’s very entrenched in Ayurveda, in holistic health, I really do think that’s where a lot of it comes from,\u00a0\u00bb Dahlia explains. \u00ab\u00a0And [in] a lot of my formulations, the bacteria is very much supported by ayurvedic medicine as well. That’s why I say this is functional beauty, but based in ancient intelligence\u2014it’s the ancient intelligence of plant medicine, but also of the bacteria.\u00a0\u00bb<\/p>\n

Dahlia also attributes Editrix’s inception to another family member. \u00ab\u00a0My light bulb moment was really through my sister, Dr. Suzanne Devkota\u2014a doctor of the gut microbiome,\u00a0\u00bb she says. During their many \u00ab\u00a0sister trips,\u00a0\u00bb Devkota would accompany Suzanne to conferences and end up meeting with her colleagues. \u00ab\u00a0And because I’m a journalist, I would ask them questions,\u00a0\u00bb Dahlia adds. \u00ab\u00a0It was the spark that I needed to bring full circle my previous life as an editor and really want to tell this new story of how we can affect the natural mechanisms of the skin through all this science that had not come out yet\u2014and is still really not out.\u00a0\u00bb<\/p>\n

With patented formulations and support from one of the world’s leading microbiologists, Dahlia intends to educate customers about skin functionality from the inside out. \u00ab\u00a0When we started R+D, I didn’t realize that bacteria produce so many amazing beauty ingredients,\u00a0\u00bb she adds when asked about unexpected discoveries. \u00ab\u00a0Bacteria, especially those that come from your own skin, produce amino acids, vitamin B, lactic acid, and salicylic acid\u2014all of the things we synthetically put into bottles are naturally being produced by your bacteria. That, to me, was so profound.\u00a0\u00bb<\/p>\n

Initially conceived right before the COVID-19 pandemic, Dahlia envisioned Editrix would follow a more straightforward trajectory. However, \u00ab\u00a0it became very clear [that] no one was financing anything at the beginning of COVID.\u00a0\u00bb Still, Dahlia contends that these challenges led to building a more authentic business\u2014and product. \u00ab\u00a0I had to self-finance the entire endeavor. That made it grow a little bit slower,\u00a0\u00bb she reflects. \u00ab\u00a0But in some ways, it was the best gift because I was able to have the time to incubate this on my own with my small team.\u00a0\u00bb Dubbing Editrix’s assortment as \u00ab\u00a0liquid couture,\u00a0\u00bb she also notes that \u00ab\u00a0There’s a much easier way I could have done this… It’s a very slow and labor-intensive process to grow the bacteria in a lab and pull out the postbiotics. But there’s a symbiotic relationship you get from these bacteria that you can’t synthetically reproduce.\u00a0\u00bb<\/p>\n

When all is said and done, can Editrix be regarded as slow beauty? For Dahlia, the answer is a resolute yes. \u00ab\u00a0It’s about quality,\u00a0\u00bb she adds. \u00ab\u00a0I believe in trusting ourselves, trusting our skin, trusting our intuition, trusting our gut. It’s getting back to that.\u00a0\u00bb <\/p>\n

While Editrix’s chapter is just beginning, Dahlia’s story endures\u2014because for this entrepreneur, beauty is anything but skin-deep. It fuels her heart. <\/p>\n

_________________<\/p>\n